Last week while talking to a website client, I found myself using that cliche: "Do as I say, not as I do." In this case, I spoke regarding the topic of best practices in web development. It's considered Very Fine Form to identify the purpose of your site. And generally the purpose of your site should be fairly focused.
Today I'm thinking more about these questions. I mean, who uses a website to promote jewelry designs and website development, as well as random personal thoughts, along with insight into trying to successfully harness raging Attention Deficit Disorder? Nobody! Er, I mean...I do! And sometimes I believe it's blatant silliness, too. Strangely, though, it's what works for me, at least for now, and I'm not likely to splinter my website into 3 directions anytime soon. So don't go holding your breath for a new unveiling.
Once more, too, I thought of the cliche as I responded to that same client's request that I read over something he'd written on his site. I put on my "English degree editor-type hat" and wrote candidly. The page was excellently written and a random visitor would never find the content lacking. I sense, though, that this person is a bit of an over-achiever, and would want to know if I sensed anything at all that could make it even stronger. And so I included a suggestion or two in my response.
As I hit "send," I couldn't help but think of my own site. My own site that's rife with run-on sentences, incomplete thoughts, rambly, casual language, and inconsistency throughout. Had to stop myself after a bit. We weren't talking about my site. I'm responsible for my site and in my ever-present quest for balance I know I can fix one tiny little thing at a time. And right now what I have to fix is not related to my website. It's got more to do with finishing the organizing of that $250 worth of jewelry design supplies that arrived earlier this week. My site's content will have to wait a bit longer...